Words That Enrich Your Bank Account

If you’re creating a marketing strategy or revising one, you ought to start becoming aware of words that sell, and enrich not only your vocabulary, but your bank account. By using them liberally. It’s no secret that successful marketing is concerned not only with what you say in your marketing, but also with how you say it. Saying the right thing with the wrong words is a waste of time and money.

Below are 50 power words that sell and carry a great deal of weight. Use them in your marketing communications, advertising, brochures, signs, E-mails, websites, blogs, podcasts, teleseminars, presentations—basically wherever you can. They describe what people want.

50 Power Words that Sell

1. Absolutely

2. Accomplish

3. Achieve

4. Benefit

5. Best

6. Clear-cut

7. Compelling

8. Convenient

9. Critical

10. Dependable

11. Easy/Easily

12. Ensure

13. Exciting

14. Free

15. Fun

16. Guarantee/Guaranteed

17. Health/Healthy

18. How-To

19. Improve/Improved

20. Instant/Instantly

21. Love

22. Money

23. More

24. New

25. Now

26. Personalized

27. Power/Powerful

28. Private

29. Proven

30. Quality

31. Quick/Quickly

32. Results

33. Safe/Safely

34. Save

35. Secrets

36. Secure

37. Shocked/Shocking

38. Simple

39. Solution

40. Step-by-Step

41. Strong

42. Top

43. Uncover

44. Unique

45. Unleashed

46. Unlimited

47. Unlock

48. Winning

49. Yes

50. You/Your

*One more as a bonus: The person’s name.

Question: Which words have you identified as winners for your business?

 

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