Top 7 Ways to Generate B2B Leads from Your Blog

When it comes to the best way (or ways) to generate sales leads, or find new customers, there is a lot of buzz surrounding blogging. Truth be told, the hardest part about generating sales leads is getting people to contact you in the first place, whether offline or online. If you’re a marketer or business Read more about Top 7 Ways to Generate B2B Leads from Your Blog[…]

Customer Experience Is More Important Than Advertising

Recently businesses surpassed $200 Billion dollars a year in advertising spending. Yet fewer and fewer customers are trusting advertising as the source of information for products and services. You hear that people don’t want advertising when making purchasing decisions, they want valuable information. You hear that it’s content that spreads via social networks, generating powerful Read more about Customer Experience Is More Important Than Advertising[…]

The Small Business Secret of Not Being Ignored

Your product or service is great, but you’re still being ignored. You’re the expert, you know your industry, but you’re still being ignored. You know that selling is the transfer of enthusiasm, so you’re enthusiastic about your business, but you’re still being ignored. No matter how strong you, your products or services are, you will Read more about The Small Business Secret of Not Being Ignored[…]

How to Be More Referable [Free Teleseminar]

Ready to start growing your business through referrals but not sure how to begin? Maybe you’re hitting a road block when it comes to what makes a business referable. In this teleseminar, Patrick will address: The greatest way to generate more referrals How to make your business stand out from the crowd How to on Read more about How to Be More Referable [Free Teleseminar][…]

Want Marketing Success? Then Avoid the Ready, Fire, Aim Mindset

This is a guest post by Troy L. Scheer. Troy is the president of MarketingIntel. MarketingIntel utilizes both inbound and outbound marketing channels to deliver effective marketing based on sound planning and desired outcome. Their tagline is” Opportunities Identified, Problems Solved.” Troy can be found on Twitter @troyscheertmg.  If you’d like to guest post on this blog, check Read more about Want Marketing Success? Then Avoid the Ready, Fire, Aim Mindset[…]

Why Every Smart and Profitable B2B Brand Blogs

In order for B2B brands to be successful in today’s marketing environment, they need two things: a compelling product or service and a digital property they own. Many B2Bs are under the mistaken notion that if they just create a great product or service that is sufficient. It’s not. Now, don’t get me wrong, I’m Read more about Why Every Smart and Profitable B2B Brand Blogs[…]

Generating Sales Leads from Your Blog

After meeting with me, a number of people and organizations have told me they intend to start their own business blog. Several have called me and written to me, asking how to generate sales leads from their blog. So, rather than continuing to repeat myself, I will outline the process here. It’s actually easier than you Read more about Generating Sales Leads from Your Blog[…]

6 Steps to Online Marketing Success for Consultants and Coaches

80% of B2B decision makers prefer to get company information in a series of articles versus an advertisement. Blogging is one of the best ways to drive website traffic and attract prospects by being able to provide the right information to them at the right time, when they are seeking it. Many businesses, even those that Read more about 6 Steps to Online Marketing Success for Consultants and Coaches[…]

The No Budget Marketing Toolbox: For Startups and Those About to Start

You know, a lot of start-ups and those about to start, spend a lot of time trying to achieve conventional business goals with unconventional marketing tools and tips, and with good reason. Most of us have more time than we do money. Go figure. But there is an amazing selection of free or low-cost marketing tactics out there that Read more about The No Budget Marketing Toolbox: For Startups and Those About to Start[…]

How to Create a LinkedIn Profile that Generates Leads

Do you need more leads from LinkedIn? Are you looking for ways to use your LinkedIn profile to improve your conversion process? You’re not alone — lots of LinkedIn users want their profile to work as marketing and as a lead generation tool. In my opinion, the most powerful social media profile you can use Read more about How to Create a LinkedIn Profile that Generates Leads[…]