Small Business Marketing: It’s Good To Play Together

“It’s Good To Play Together”, was the marketing tagline for Microsoft’s Xbox gaming console, and was created to dispel the notion that video games are a solitary pursuit. Today I would like to dispel the notion that small business marketing is a solitary activity. Successful marketing embraces this concept of playing together and the beauty and Read more about Small Business Marketing: It’s Good To Play Together[…]

Answered: Your Most Burning Small Business Marketing Questions – June 2014

No matter how many years (or days) you’ve been at this marketing game, the questions keep coming up. In many ways, it’s a constantly shifting and evolving landscape. In others, it’s the same as it ever was. We’re wrapping up this week by taking our best shot at your best questions. Q: LinkedIn: What makes a Read more about Answered: Your Most Burning Small Business Marketing Questions – June 2014[…]

Educate and Grow Rich: The Power of Teaching Customers

Earlier this week I was out at S.T.E.P. RVA speaking to owners and marketers of local small businesses about educating customers. More specifically, “The Art of Educational Marketing.” During the occasion I made a point about how to educate and grow rich – specifically grow your business. Marketing has changed more in the last 20 years than any other business Read more about Educate and Grow Rich: The Power of Teaching Customers[…]