Answered: Your Most Burning Small Business Marketing Questions – July 2014

The last Friday of every month I like to take some of the questions I’ve been answering from small business owners and share them here on Indispensable Marketing. These answers are originally ran on Quora. No matter how many years (or days) you’ve been at this marketing game, the questions keep coming up. In many ways, it’s Read more about Answered: Your Most Burning Small Business Marketing Questions – July 2014[…]

How Is Small Business Blogging Different From Regular Blogging?

In short, regular blogging is simply a hobby. Small business blogging  is a low-cost way to create opportunities to get your website found by ideal clients that you want to find it, so you can generate new leads and customers for your business. It’s also important to note that when you’re doing small business blogging, your Read more about How Is Small Business Blogging Different From Regular Blogging?[…]

What’s the Difference Between Content and Content Marketing?

The difference between the two—content and content marketing— is significant. Content by itself is just a tool. Plenty of companies have been using content to market their business for a long time, this isn’t anything new—whether it’s a proposal, ad, brochure, rack card, marketing kit, email, stationary, blog post or newsletter. Most of this content is Read more about What’s the Difference Between Content and Content Marketing?[…]