How to Build an Strong Marketing Strategy in 24 Hours

“I’m active on Facebook, LinkedIn and Twitter.” “I’m blogging and networking regularly.” “I’m using PPC (pay-per-click) advertising.” “I feel like I’m doing everything right, but I’m not seeing results.” Do any of these statements sound familiar? A lot of small business owners and CEOs I talk to feel like they are doing all the right Read more about How to Build an Strong Marketing Strategy in 24 Hours[…]

10 Questions to Ask When Defining Your Marketing Strategy

It’s a new quarter of the year already! That means another 3 months of customers, products, and sales. This is where your marketing strategy comes in. Anyone doing serious marketing today knows that asking questions that are core to your marketing strategy can be useful for understanding how to reach customers, promote services, improve sales, Read more about 10 Questions to Ask When Defining Your Marketing Strategy[…]

Growth Hacking Brand Awareness — Solving Small Businesses Top Digital Marketing Goal

I recently looked at data from a survey conducted in December 2015 of more than 1,000 small businesses across the U.S. regarding their use of digital marketing. Respondents were asked to list their top digital marketing goals, and priorities, which also reveals some challenges. The results clearly showed me what small business owners hope to Read more about Growth Hacking Brand Awareness — Solving Small Businesses Top Digital Marketing Goal[…]

How to Create a Marketing Strategy 10X Better Than Your Competitors

In today’s small business environment, your competitors may be more focused on the shiny objects in their marketing, things like SEO, responsive web design, pay-per-click advertising, and of course whatever the latest fad in social media happens to be in any particular week, rather than creating a strong marketing strategy to ensure the effectiveness of Read more about How to Create a Marketing Strategy 10X Better Than Your Competitors[…]