Using a Blog to Become a Thought Leader in Your Industry, Part 3

In my last post, I wrote about how to market your content. That you must consider where the promotion of your thoughts and ideas are going to be distributed or shared. Content is King, but Marketing is Queen. Once you’ve done that, it’s time to use the power of social networking. It’s time to start grabbing Read more about Using a Blog to Become a Thought Leader in Your Industry, Part 3[…]

Using a Blog to Become a Thought Leader in Your Industry, Part 1

Thought leadership isn’t just for individuals. It’s for businesses too. The goal of becoming a thought leader is to shape people’s perception of your company and its products–the right way. Companies large and small want to be thought leaders. This ability to shape people’s perception of your company and its products is critical to your success. “If you Read more about Using a Blog to Become a Thought Leader in Your Industry, Part 1[…]