Marketing Must Motivate, Educate, But Never Entertain

That’s what marketing does and that’s what marketing must never do. Nothing creates mystique in business more than marketing. There are some very good reasons for that. Marketing is not show business. There’s no business like show business and that includes marketing. Marketing is the motivate business, the educate business and the create a desire Read more about Marketing Must Motivate, Educate, But Never Entertain[…]

Put Your Business On Track For Success! Tip #28 – A Rising Tide Lifts All Boats

Today we’re going to cover “A Rising Tide Lifts All Boats.” Among your marketing goals should be educating and informing prospects and customers. You should be building an engaged tribe, not just a large tribe. To do this, you need to create ways that educates, that helps the leads grow and learn. This will keep Read more about Put Your Business On Track For Success! Tip #28 – A Rising Tide Lifts All Boats[…]