Friday Thoughts April Eighteenth

My blog post today includes posting my comments and links to a handful of articles or great content I ran across over this year. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. Article: Social Media: Why it’s a Big Fat Waste of Time and Money! Question: What’s Read more about Friday Thoughts April Eighteenth[…]

Marketing is a Waste of Money and Time

Okay, show of hands. Who else has heard that marketing is a waste of money and time? Well, it’s true! Marketing is a waste of money and time…. if you’re not in sync, in rhythm and attuned to reality. What you want it to be or what it used to be—is not reality. Instead, reality is: Read more about Marketing is a Waste of Money and Time[…]

100% of Small Business Owners Who Do This Will Sell More of Their Products

Most small business owners aren’t thinking in terms of “everything is marketing.”   That is a mistake. In a world where people have short attention spans and they’re millions of businesses attempting to attract it. You’re either judged on everything, or you’re being ignored. The reason to employ “everything is marketing” is because most  of your Read more about 100% of Small Business Owners Who Do This Will Sell More of Their Products[…]

Why Every Smart Business is in the Headline Business

In my opinion, one of the most powerful marketing tactics you can use is the “headline.” Most powerful that is, if you are looking to grab attention, do more business and/or achieve your awareness and visibility goals. Begin your headline with “why,” “which,” “you,” “this” or “advice.” There’s a certain mindset smart businesses have when Read more about Why Every Smart Business is in the Headline Business[…]

3 Marketing Tactics to Grow Any Business

Do you want more ways to reach prospects and customers? Do you want to market your business consistently using low-cost marketing methods to increase profits? Do you want to be ahead of your competition with your marketing plan? If you answered yes to any of the questions above you need “marketing that’s indispensable.” In this article I’ll Read more about 3 Marketing Tactics to Grow Any Business[…]

Why You Don’t Need to Freak Out over Marketing

We all know that Marketing is evolving, right? The Marketing world is prone to change, and it’s worth noting by keeping loose change—pennies, nickels, dimes, and quarters—around you as a constant reminder. But even with all these changes, the truth is marketing is not anything to freak out over. Oh, sure, there’s new tactics out Read more about Why You Don’t Need to Freak Out over Marketing[…]

The 3 Keys to Online Marketing Mastery

What does it take to be the best? The best speaker, the business coach, the best accountant, the best blogger, the best online marketer? There’s always a spot for the best in the market. Now that every business can connect to millions of people worldwide, become a media company, build a website, do business globally, Read more about The 3 Keys to Online Marketing Mastery[…]

Marketing Must Motivate, Educate, But Never Entertain

That’s what marketing does and that’s what marketing must never do. Nothing creates mystique in business more than marketing. There are some very good reasons for that. Marketing is not show business. There’s no business like show business and that includes marketing. Marketing is the motivate business, the educate business and the create a desire Read more about Marketing Must Motivate, Educate, But Never Entertain[…]

There Are Two Kinds of Marketing

There used to be, only one kind of marketing to promote your business. You found an appropriate media outlet (TV, radio, outdoor, or magazines) to advertise in, and you paid your money. Then, you created your advertisement so people would call, order, or visit your business. This is when advertising was “marketing.” Now, you are the media Read more about There Are Two Kinds of Marketing[…]

3 Reasons Businesses Fail and How to Fix Two of Them

The U.S. Small Business Administration has seen lots of small businesses come and, unfortunately, go. According to the SBA, over 50% of small businesses fail in the first five years. Why? What goes wrong? After a thorough review and much field research it was found that the failing businesses all had three things in common: Read more about 3 Reasons Businesses Fail and How to Fix Two of Them[…]