Documenting Your Marketing Strategy is not the same as Implementing Your Marketing Strategy

When it comes to marketing, the missing link is often effective implementation. This information is not earthshattering, but it is one that many businesses, large and small, overlook. Documenting a marketing strategy is not the same as implementing that marketing strategy. When you document a a marketing strategy (or have created what we often refer Read more about Documenting Your Marketing Strategy is not the same as Implementing Your Marketing Strategy[…]