What’s The Best Online Marketing Strategies for a Small Business Right Now?

It’s the best and worst time to be a small business owner. It’s the best, because business owners are empowered with infinite resources — data, robust tools, and high-yield customer acquisition channels. But it’s also the worst, because the marketing landscape is more cutthroat than ever — never before has the competition for audience attention Read more about What’s The Best Online Marketing Strategies for a Small Business Right Now?[…]

6 Steps to Online Marketing Success for Consultants and Coaches

80% of B2B decision makers prefer to get company information in a series of articles versus an advertisement. Blogging is one of the best ways to drive website traffic and attract prospects by being able to provide the right information to them at the right time, when they are seeking it. Many businesses, even those that Read more about 6 Steps to Online Marketing Success for Consultants and Coaches[…]

Marketing Online: The Six Essential Elements to Focus On

So. You think you’ve got yourself a good online marketing program.   You have a website ready to be published. You knocked out the dreaded about page. You even chose to start a Facebook page. Now it’s time to get focused on that puppy — intensely. So that it has a fighting chance in the trenches. Read more about Marketing Online: The Six Essential Elements to Focus On[…]

The 3 Keys to Online Marketing Mastery

What does it take to be the best? The best speaker, the business coach, the best accountant, the best blogger, the best online marketer? There’s always a spot for the best in the market. Now that every business can connect to millions of people worldwide, become a media company, build a website, do business globally, Read more about The 3 Keys to Online Marketing Mastery[…]

The Best Advice I Can Give On How to Build Your Online Platform?

A recent LinkedIn connection and college student asked me, “How would you go about creating a platform?” For some of you who are asking, “what is a platform?” A platform is marketing power tool and is something that enables you to get seen (visibility) and heard (awareness). In the 20th century it was a little more Read more about The Best Advice I Can Give On How to Build Your Online Platform?[…]

The Secret Marketing Strategy That Attracts Crazy Amounts of Success

What’s the secret marketing strategy that will help your business attract crazy amounts of success? Is it investing in the latest daily tips or tactics? Or maybe it’s the new complex software? Could it be the liberal use of highlighting? Believe it or not, the secret marketing strategy that attracts a crazy amount of success Read more about The Secret Marketing Strategy That Attracts Crazy Amounts of Success[…]

10 Real-World Marketing Call-To-Actions To Convert Traffic Into Loyal Readers and Paying Customers

You’ve seen the statistics showing sales professionals who ask for the order, experience a boatload more sales than the other sales professionals that don’t. The same is true for your company’s online marketing efforts. Time and time again, business owners, marketers and social media specialist complain that no one’s responding to their message or content. I Read more about 10 Real-World Marketing Call-To-Actions To Convert Traffic Into Loyal Readers and Paying Customers[…]

The Secret to Success Online —That Will Ultimately Lead You to New Clients

The enemy of your midsize or small business, when you’re trying to attract new clients or customers using online marketing activities, is having an attitude of an “taker.” Yes, the attitude of an taker will keep your business from attracting new clients and customers. In fact, 100% of the time, without no exceptions, the businesses who Read more about The Secret to Success Online —That Will Ultimately Lead You to New Clients[…]

5 Online Marketing Tips That Will Result In More Leads And Sales

If you’re interested in marketing your business online, you will hear about email marketing. Email marketing is at the core of marketing your business online. For two very important reasons: First, the Internet is a direct marketing medium. You have the power to build an audience and speak to them directly at your discretion, without intermediaries. Read more about 5 Online Marketing Tips That Will Result In More Leads And Sales[…]

5 Online Marketing Tactics That Win and Keep Customers

In an environment where the world is your competition, many businesses have implemented a variety of online marketing tactics to try to win and keep customers. Unfortunately, results vary significantly because tools are only as good as the person using them. Though the results vary, there are three 3 things that I noticed from the Read more about 5 Online Marketing Tactics That Win and Keep Customers[…]