Put Your Business On Track For Success! Tip #28 – A Rising Tide Lifts All Boats

Today we’re going to cover “A Rising Tide Lifts All Boats.” Among your marketing goals should be educating and informing prospects and customers. You should be building an engaged tribe, not just a large tribe. To do this, you need to create ways that educates, that helps the leads grow and learn. This will keep Read more about Put Your Business On Track For Success! Tip #28 – A Rising Tide Lifts All Boats[…]

How To Become a Favorite Source for Reporters

Explain things chronologically if possible. Speak slowly, so the reporter has time to take notes and mentally process what you’re saying. Tell the story twice. The first time give the sweeping overview, and then return to the start of the story, and fill in all the details. The second time around you’ll remember more and fill in Read more about How To Become a Favorite Source for Reporters[…]