5 Unspoken and Unwritten Rules Of Social Networking

Social networking seems easy especially because with the click of a mouse you’re connected to someone. You can have up and running a social media profile in minutes, and usually for free. The truth about social networking that no one wants to admit is that it’s hard work. While the barrier to connect is low, the Read more about 5 Unspoken and Unwritten Rules Of Social Networking[…]

How to Craft Your Own LinkedIn Strategy in 2 Minutes

In your LinkedIn efforts it’s especially important than you develop strategy before tactics. While most end users take the “shiny new object” or “tip of the week” tactical approach, you’ll know a great LinkedIn strategy is the most important aspect to being successful. Before you decide on joining 50 groups or creating a group, you must Read more about How to Craft Your Own LinkedIn Strategy in 2 Minutes[…]

The Death of the Gate-Keeper

If I were to write about this eleven years ago I would have been looked at as idiosyncratic, but today I think it’s more visible than ever to see. When I say the death of the gatekeeper I’m not talking about some mystical character out of a book. I’m talking about the individuals or corporations that decide whether Read more about The Death of the Gate-Keeper[…]

The Most Important Component Needed to Make Money

If you have something to say or sell you need a platform. You need a place where you can be seen and heard. A place where you can break through the clutter and the noise and deliver your message or product right to the heart of your best prospect. Now, within that platform you must have “a Read more about The Most Important Component Needed to Make Money[…]

Social Media isn’t about Talking it’s about Listening

We all want to talk.  Talking is what every business wants to do. Every single person and every business wants to push our messages and our agenda, our phone number, our websites—buy my stuff.  Talking is what business used to be about until social media came along and now it’s about listening. For the last Read more about Social Media isn’t about Talking it’s about Listening[…]

Publishers and Literary Agents Main Objection – You Don’t Have a Platform

If you are an aspiring author of any kind, you’ve probably heard the term “platform” thrown around and wondered, “What are they talking about?” And if you tried to get published or get a literary agent,  their main objection would probably be (if you haven’t started) to build a “platform.” So, what do most publishers and Read more about Publishers and Literary Agents Main Objection – You Don’t Have a Platform[…]

The Top 10 Ways to Market Your Business Online

As a marketing expert, I receive a lot of email, calls, and I notice tons of questions on discussion boards from business owners who are trying to market their business online. So as a business  owner, what do you do? Here’s the top 10 ways to market your business online: Writing and Submitting Articles. For writing and submitting Read more about The Top 10 Ways to Market Your Business Online[…]

Best Practices In Social Word-Of-Mouth

 This is a guest post by Maria Elena Duron. Maria Elena Duron is CEO (chief engagement officer) of buzz2bucks.com – a word of mouth marketing firm. She helps create conversation, connection, credibility, community and commerce around your brand. Maria Duron is co-founder  and moderator of #brandchat – a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as Read more about Best Practices In Social Word-Of-Mouth[…]

Social Media and Social Networking in a Nut Shell

Utilize social media. If you want to build visibility for your company, you must go where the people are. In days gone by, people gathered in the marketplace at the center of the city. Today, they gather online in places like Twitter, YouTube, Facebook, LinkedIn, and Google+. Which platform is best? The one you will use regularly. Use Read more about Social Media and Social Networking in a Nut Shell[…]