Creating your own website is fast and easy

That’s the promise from every website hosting company. And they’re absolutely right. The easy part of starting any business is the website, filing the DBA certificate, getting incorporated, office space, the logo, and the list goes on.

Which leads to this question: “What is the hard part of your business?”

If your business doesn’t have a hard part, then you don’t have a business.

And I want to argue that the hard part is earning someones attention, finding the prospects who care about your business, and being trusted.

So figure out what’s the hard part of your business and spend all your time on that.

Special Thanks: I would like to thank Dawniel Patterson Winningham who is a national thought leader on women’s empowerment through self-improvement. She inspired me to write this post.