10 ways to build a relationship with a reporter

Posted on December 9, 2012 by Patrick McFadden

Connect on Twitter, LinkedIn, Facebook, or in real life more than six months in advance of pitching a reporter. Monitor the Twitter hashtags of your community. Often reporters chat with the public on Twitter, and you can respond to comments they make. Introduce yourself to reporters at big public or chamber of commerce events. Pass along your Read more about 10 ways to build a relationship with a reporter[…]

How To Become a Favorite Source for Reporters

Posted on December 6, 2012 by Patrick McFadden

Explain things chronologically if possible. Speak slowly, so the reporter has time to take notes and mentally process what you’re saying. Tell the story twice. The first time give the sweeping overview, and then return to the start of the story, and fill in all the details. The second time around you’ll remember more and fill in Read more about How To Become a Favorite Source for Reporters[…]