Tag: storytelling

Where The Money Goes

Posted on by Patrick McFadden

The game has changed and shifted. For one hundred years, business was about telling the best possible story through print, radio, outdoor media, TV, and direct mail. And that is still true the storytelling part, but where you storytell has changed. You see in business “the money goes where the people go” and the people Read more about Where The Money Goes[…]

Two Things You Need for Storytelling

Posted on by Patrick McFadden

No matter what you say or sell you only have one agenda. To tell the most remarkable story to your customer. To tell a story that’s worth making a remark about and about the value your business, brand, service, cause, or product brings. Whatever it is your job is to storytell to your customer and prospect. Read more about Two Things You Need for Storytelling[…]