Strategy Before Tactics is the Key to Your Marketing

A lot of business owners who think marketing, start with tactics: email campaigns, website design, LinkedIn and promotions. Truth be told, most well-known marketers do the same thing. But today, I want to affirm that marketing doesn’t start with tactics, it begins with strategy. When you don’t have a strategy to dictate your marketing efforts, Read more about Strategy Before Tactics is the Key to Your Marketing[…]