The LinkedIn Small Business Playbook

Patrick McFadden

How can LinkedIn help your small business?

Whether you’re just starting out or have been around for many years, LinkedIn can help you access the right people on the world’s largest professional network to have the same hiring, marketing, and selling opportunities as if you were a Fortune 500 Company.

Where do I start?

This playbook will help you break down LinkedIn into foundational pieces focused on personal branding, marketing, selling, and hiring. Depending where you’re at in your business, jump right into the sections that best fit your needs.

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